lore: the living archive

This space is dedicated to introducing the culture of Việt Nam to the world. It is impossible to document everything because our heritage is rich and traditions are always evolving. However, we will handpick stories that are unique and interesting, hoping that discovering them brings you joy.

Story of National Heroes

Through words and pictures, we aim to help you visualize our history and perhaps step into the shoes of the figures who shaped it. We want you to see their lives, learn their teachings, and understand their spirit.

Heritage

Culture is meant to be lived, not just observed. We share local practices and etiquette so you can immerse yourself and become part of the flow rather than just watching from the sidelines.

Proverbs, Slang, and Literature

Language is one of the best ways to understand a people. We use it as a medium to introduce you to the ancient wisdom of the past and the pop-culture lingo of the present.

Music, Cuisine, and More

We believe everyone should use all their senses to truly experience a place. Therefore, we will share the music we love, discuss the cuisine that nurtures our people, and cover other hidden gems we haven't even listed yet.

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travelogue: the anti-guide guide